How to prepare your artwork for print
You do not need to be a designer to get great results on a marquee, flag or sign. These are the things that make the biggest difference, and we check all of them for free on every order.
Updated 16 October 2026 · Pegged Event Print, Ashfield NSW
1. Send the best version of your logo
Vector files (SVG, PDF, AI or EPS) are made of shapes rather than pixels, so they stay perfectly sharp at any size, even across a 6 m media wall. If your designer gave you a file ending in .ai, .eps, .svg or .pdf, send that. A PNG or JPG can work for smaller items if it is large: aim for at least 2000 pixels across. A logo copied from a website or email signature is usually too small and will print blurry.
2. Understand resolution at large sizes
Large-format prints are viewed from a distance, so they need less resolution than a business card: around 100 to 150 pixels per inch at final size is plenty for a flag or banner. Our builder warns you if your file looks low resolution, and we will tell you on your proof.
3. Colour: Pantone, CMYK and RGB
Screens show colour in RGB; printers use CMYK inks. Bright screen colours such as electric blue or neon green can look duller in print. If your brand has Pantone (PMS) codes, give them to us: they are the most accurate way to match colour. Otherwise the builder pulls colours from your logo, and you sign off the final look on the proof.
4. Bleed and safe areas
Bleed is extra background that extends past the edge so there are no white slivers after trimming or sewing. Every product has a safe area where text should stay. You do not need to work this out: we place your artwork on the real print template for each product and show it on the proof.
5. Keep text big and short
People read event signage from metres away, often while walking. Use your name, one short line and a website or phone number. On flags, keep wording near the top. A good rule: letters should be at least 25 mm tall for every metre of viewing distance.
6. QR codes
A QR code links people straight to your website or sign-up page. Make it at least 20 cm wide on banners and flags, and test it with your phone on the proof.
7. Check the proof carefully
We print exactly what you approve, so read every word, phone number and web address on the proof. Our reprint guarantee covers printing errors, but not mistakes that were in an approved proof.